I purchased a 5-pack based on an ad on the Famous Smoke Shop site. I was impressed by the first one, it was smooth, mild, with an even burn, nice smoke and pleasant taste. I don t remember the second, so I imagine that it was similar to the first. The next two tasted and burned like stale cigarettes: harsh smoke, bitter taste. Both burned faster, hotter, and unevenly. Based on my experience, I m giving them a 70.