Cohiba to Launch Limited Edition Swiss Wristwatches
Presented in a handsome wooden humidor box that features a crystal window to showcase the handcrafted treasures contained within, only a total of 376 individually-numbered pieces will be available. Limited to 188 pieces, the steel wristwatch will be available solely at authorized Frédérique Constant retailers for a suggested retail price of $1,650 and the rose gold-plated watch, also limited to 188 pieces, will carry an SRP of $1,750. Each humidor will contain 25 Cohiba Robusto cigars, handmade in the Dominican Republic.
Debo Mukherjee, vice president of marketing for General Cigar, parent company of Cohiba comments, “An exceptional cigar with a rich history and luxury pedigree, Cohiba has inspired a devoted following among seasoned cigar enthusiasts. Our partnership with Frédérique Constant was forged to extend the Cohiba lifestyle to discriminating connoisseurs who are as passionate about their cigars as they are about their timepieces and we are quite pleased with the way in which Frédérique Constant has honored the Cohiba brand.”
Ralph Simons, President of Frédérique Constant USA, is thrilled about this captivating partnership. “Cohiba is synonymous with the world’s finest cigars. The exceptional quality of Cohiba cigars is the result of expertise and passion. It is this same passion that drives Frédérique Constant to create handmade, luxury timepieces of contemporary, classic design and exceptional value.”
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Gary Korb has been writing and editing content for CigarAdvisor.com since its debut in 2008. An avid cigar smoker for over 30 years, during the past 12 years he has worked on the marketing side of the premium cigar business as a Sr. Copywriter, blogger, and cigar reviewer. A graduate of the Newhouse School of Public Communications at Syracuse University, prior to his career in the cigar business, Gary worked in the music and video industry as a marketer and a publicist.Show all Gary Korb's Articles